Norizan, S., Jayakumar, R.R., Joseph, C., Fauzi, S.F.N., Rosly, A.S. and Keska, G.G.L. 2026. STUDENTS’ INTENTION TO PURSUE ACCOUNTING IN A DIGITALLY TRANSFORMING PROFESSION: THE MODERATING ROLE OF GENDER AND SOCIOECONOMIC STATUS. ADVANCED INTERNATIONAL JOURNAL OF BUSINESS, ENTREPRENEURSHIP AND SME’S (AIJBES). 8, 29 (Sep. 2026), 171–183. DOI:https://doi.org/10.35631/AIJBES.829010.