Khairunnisa Ahmad Mokhtar; Wan ‘Aliaa Wan Anis; Siti Noorjannah; Aliaa Diyana Zamri Anis; Farah Lina Azizan. A CONCEPTUAL STUDY OF LECTURER PERFORMANCE: THE IMPACT OF FINANCIAL INCENTIVES, TRAINING, WORK EXPERIENCE, AND TECHNOLOGY INTEGRATION. AIJBES 2025, 7.