Budiarti, A. P., Abu Karim, R., Hanapiyah, Z. M., Iskandar, A. I., & Abas, N. M. (2025). THE ANTECEDENTS OF ONLINE MARKETPLACE ADOPTION INTENTION AMONG FOOD MSE’S OWNERS IN INDONESIA: A CONCEPTUAL PAPER. ADVANCED INTERNATIONAL JOURNAL OF BUSINESS, ENTREPRENEURSHIP AND SME’S (AIJBES), 7(26), 151–165. https://doi.org/10.35631/AIJBES.726012