ALYA INDIRA PUTRI. THE ACCULTURATION TO GLOBAL CONSUMER CULTURE TOWARDS PURCHASE DECISION OF SOUTH KOREAN SKINCARE AND COSMETIC PRODUCT. ADVANCED INTERNATIONAL JOURNAL OF BUSINESS, ENTREPRENEURSHIP AND SME’S (AIJBES), [S. l.], v. 3, n. 9, p. 102–122, 2021. Disponível em: https://gaexcellence.com/aijbes/article/view/207. Acesso em: 3 sep. 2025.