ZAINUDDIN, M. T.; NAZARIE, W. N. F. W. M.; ABDUL KHADIR, N. A. WHAT LEADS TO ONLINE FINANCIAL FRAUD VICTIMIZATION AMONG CONSUMERS: AN EMPIRICAL ANALYSIS. ADVANCED INTERNATIONAL JOURNAL OF BUSINESS, ENTREPRENEURSHIP AND SME’S (AIJBES), [S. l.], v. 7, n. 26, p. 372–390, 2025. DOI: 10.35631/AIJBES.726026. Disponível em: https://gaexcellence.com/aijbes/article/view/6715. Acesso em: 29 jan. 2026.