HASNI, N. A. A.; ARIFIN, A. S.; MOHAMAD, N. SERVICE QUALITY AND CUSTOMER SATISFACTION IN THE AIRLINE INDUSTRY: A CASE STUDY OF MALAYSIA AIRLINES IN MALAYSIA. ADVANCED INTERNATIONAL JOURNAL OF BUSINESS, ENTREPRENEURSHIP AND SME’S (AIJBES), [S. l.], v. 8, n. 28, p. 316–326, 2026. DOI: 10.35631/AIJBES.828021. Disponível em: https://gaexcellence.com/aijbes/article/view/7724. Acesso em: 19 jun. 2026.