ZAHARI, N. A. S.; ABDULL RAHMAN, N. L.; ABD MUTALIB, H.; SAFIYUDDIN, F. S. SUSTAINING MOBILE BANKING USE: INSIGHTS FROM CUSTOMERS IN THE NORTHERN REGION OF MALAYSIA. ADVANCED INTERNATIONAL JOURNAL OF BUSINESS, ENTREPRENEURSHIP AND SME’S (AIJBES), [S. l.], v. 8, n. 29, p. 62–74, 2026. DOI: 10.35631/AIJBES.829004. Disponível em: https://gaexcellence.com/aijbes/article/view/8219. Acesso em: 12 sep. 2026.