Budiarti, A. P., R. Abu Karim, Z. M. Hanapiyah, A. I. Iskandar, and N. M. Abas. “THE ANTECEDENTS OF ONLINE MARKETPLACE ADOPTION INTENTION AMONG FOOD MSE’S OWNERS IN INDONESIA: A CONCEPTUAL PAPER”. ADVANCED INTERNATIONAL JOURNAL OF BUSINESS, ENTREPRENEURSHIP AND SME’S (AIJBES), vol. 7, no. 26, Dec. 2025, pp. 151-65, doi:10.35631/AIJBES.726012.