Norhafizah Abdul Halim, Shazwani Mohd Salleh, Siti Murni Mat Khairi, Mohd Shahid Azim Mohd Saufi, Mohamad Khairuddin Abdul Halim. CONSUMER BEHAVIOR IN ONLINE-TO-OFFLINE (O2O) COMMERCE: INSIGHTS AND TRENDS. AIJBES [Internet]. 2024 Sep. 30 [cited 2025 Jul. 7];6(21). Available from: https://gaexcellence.com/aijbes/article/view/4293