Nawal Esa Yazid Esa, Azura Abdul Rahman, Nurul Afiqah Ahmad, and Hazliza Haron. “UNDERSTANDING GREEN MARKETING STRATEGIES IN SOCIAL ENTERPRISES AND RESPONSIBLE PURCHASE BEHAVIOUR: A LITERATURE REVIEW”. INTERNATIONAL JOURNAL OF ENTREPRENEURSHIP AND MANAGEMENT PRACTISES (IJEMP), vol. 6, no. 23, Sept. 2024, https://gaexcellence.com/ijemp/article/view/3928.