Nawal Esa Yazid Esa, Azura Abdul Rahman, Nurul Afiqah Ahmad, Hazliza Haron. UNDERSTANDING GREEN MARKETING STRATEGIES IN SOCIAL ENTERPRISES AND RESPONSIBLE PURCHASE BEHAVIOUR: A LITERATURE REVIEW. IJEMP [Internet]. 2024 Sep. 24 [cited 2025 Aug. 25];6(23). Available from: https://gaexcellence.com/ijemp/article/view/3928