OTHMAN, H.; IBRAHIM, I.; APANDI, A. A. A.; ANAH, L.; AMER, A. INTEGRATING ARTIFICIAL INTELLIGENCE AND NEUROMARKETING FOR SUSTAINABLE LOGISTICS INNOVATION IN MALAYSIA: A MULTI-CASE STUDY APPROACH. INTERNATIONAL JOURNAL OF INNOVATION AND INDUSTRIAL REVOLUTION (IJIREV), [S. l.], v. 8, n. 24, p. 48–67, 2026. DOI: 10.35631/IJIREV.824004. Disponível em: https://gaexcellence.com/ijirev/article/view/6968. Acesso em: 5 mar. 2026.