TANGYAO; SHARULNIZAM RAMLI; NOORAZIAH BINTIAHMA; MAXIAOYAN; ZHOULINJUAN. INTEGRATING CULTURAL NARRATIVES INTO SUBWAY ADVERTISING: ENHANCING URBAN IDENTITY AND BRAND PERCEPTION. INTERNATIONAL JOURNAL OF LAW, GOVERNMENT AND COMMUNICATION (IJLGC), [S. l.], v. 10, n. 40, 2025. DOI: 10.35631/IJLGC.1040001. Disponível em: https://gaexcellence.com/ijlgc/article/view/5290. Acesso em: 24 jun. 2025.