HARUN, R.; SHAFIE, N. I.; RAHMAN, N. H. A. FROM AGILITY TO ALGORITHM: A CRITICAL LITERATURE REVIEW OF DIGITAL TRANSFORMATION’S IMPACT ON ENTREPRENEURIAL MARKETING STRATEGIES. INTERNATIONAL JOURNAL OF ENTREPRENEURSHIP AND MANAGEMENT PRACTISES (IJEMP), [S. l.], v. 9, n. 35, p. 855–873, 2026. DOI: 10.35631/IJEMP.935047. Disponível em: https://gaexcellence.com/index.php/ijemp/article/view/8854. Acesso em: 2 nov. 2026.