RAZALI, M. A.; GHAZALI, A. M.; SA’AID, H. B. SOCIAL MEDIA ADOPTION AMONG FOOD & BEVERAGE MICROENTERPRISES IN NORTHERN MALAYSIA: AN EXTENDED UTAUT FRAMEWORK WITH TECHNOLOGY TRUST & PRIOR DIGITAL EXPERIENCE. INTERNATIONAL JOURNAL OF ENTREPRENEURSHIP AND MANAGEMENT PRACTICES (IJEMP), [S. l.], v. 9, n. 35, p. 888–902, 2026. DOI: 10.35631/IJEMP.935049. Disponível em: https://gaexcellence.com/index.php/ijemp/article/view/8856. Acesso em: 15 nov. 2026.