EVANS FUAD; ZAILANI ABDULLAH. DATA ANALYTICS OF E-CRM TECHNOLOGY: ITS IMPACT ON CUSTOMER EXPERIENCE, SATISFACTION, TRUST, AND LOYALTY IN E-COMMERCE. JOURNAL INFORMATION AND TECHNOLOGY MANAGEMENT (JISTM), [S. l.], v. 10, n. 39, 2025. DOI: 10.35631/JISTM.1039014. Disponível em: https://gaexcellence.com/jistm/article/view/5426. Acesso em: 5 jul. 2025.