[1]
Hassan, A.H., Noorkhizan, M.H.I., Samsudin, A., Sulong, S.N., Kamarudin, W.N.B.W. and Azeman, A.S. 2026. THE INFLUENCE OF SOCIAL MOTIVATIONAL FACTORS ON STUDENTS’ DECISION TO DINE IN AT FAST FOOD RESTAURANTS: A CONCEPTUAL FRAMEWORK. JOURNAL OF TOURISM, HOSPITALITY AND ENVIRONMENT MANAGEMENT (JTHEM). 11, 45 (Sep. 2026), 493–503. DOI:https://doi.org/10.35631/JTHEM.1145029.