YAO HONG; HASSAN ALLI; NAZLINA SHAARI. INHERITANCE AND INNOVATION: THE CROSS-CULTURAL APPLICATION OF CHINESE TRADITIONAL AUSPICIOUS PATTERNS IN SUSTAINABLE TOURIST SOUVENIRS. JOURNAL OF TOURISM, HOSPITALITY AND ENVIRONMENT MANAGEMENT (JTHEM), [S. l.], v. 9, n. 36, 2024. Disponível em: https://gaexcellence.com/jthem/article/view/335. Acesso em: 7 jun. 2025.