1.
Shaohua Yang, Salmi Mohd Isa, T. Ramayah, Nik Nur Azhani Anuar, Ramona Blanes. EFFECTS OF BRAND PERSONALITY DIMENSIONS AND SELF-CONGRUITY ON REVISIT INTENTION: A STRUCTURAL EQUATION MODELING APPROACH. JTHEM [Internet]. 2024 Sep. 24 [cited 2025 Aug. 13];7(29). Available from: https://gaexcellence.com/jthem/article/view/2483