Esther Sii Wei Ling, Bee-Lia Chua, Wan Melissa Wan Hassan. EXAMINING DESSERT CAFÉ EXPERIENCE THROUGH THE LENS OF MALE CUSTOMERS: HOW DOES WELL-BEING PERCEPTION IMPROVE CUSTOMER CITIZENSHIP BEHAVIOUR?. JTHEM [Internet]. 2024 Sep. 24 [cited 2025 Jun. 24];8(32). Available from: https://gaexcellence.com/jthem/article/view/2530