Vol. 3 No. 8 (2021): Volume_ 3 Issues_8 [June, 2021]

Articles

• CONTRIBUTING FACTORS TO SMEs SUCCESS AMONG YOUTH

  Nor Azira Ayob, Intan Suria Hamzah, Anis Izzati Romly, Nur Idayuni Mohd Asri, Mohd Amar Aziz, Noor Hadzlida Ayob

  01-21

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• CAUSE-RELATED MARKETING AND CAUSE SPONSORSHIP’S COMPANY-CAUSE FIT AND eWOM: SPREADING CSR ON FACEBOOK

  Ronnie Pangan, Jaehak Shim

  22-40

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• MILLENNIAL BREAKTHROUGH: THE EAGER TO LIVE A PROSPEROUS FUTURE

  Erika Yuono Putri, Sylviana Maya Damayanti

  41-59

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• THE ISSUES OF NIGERIAN SMALL AND MEDIUM-SCALE ENTERPRISES IN THE GLOBAL SUPPLY OF HALAL PRODUCTS

  Tajudeen Shehu Adebayo, Jubril Salaudeen

  60-74

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• COMPETING MARKET LEADER IN INDONESIA’S CONSTRUCTION INDUSTRY

  Erika Yuono Putri

  75-85

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• THE AFFECTING FACTORS ON ONLINE CLOTHING PURCHASE: A CONCEPTUAL MODEL

  Annisa Purwaningtyas, Raden Aswin Rahadi

  86-97

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• PROPOSED MODELS FOR CSR MARKETING COMMUNICATIONS ON FACEBOOK BASED ON COMPANYCAUSE FIT AND CONSUMER RESPONSES

  Ronnie Pangan, Jaehak Shim

  98-118

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• THE EFFECT OF MARKETING ETHICS AS A MODERATOR ON THE RELATIONSHIP BETWEEN CUSTOMER ORIENTATION AND SMES PERFORMANCE IN SAUDI ARABIA

  Moad Hamod M Saleh, Adi Anuar Azmin, Ummi Naiemah Saraih

  119-138

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