THE ANALYSIS ON FACTORS INFLUENCING THE USE OF MOBILE PAYMENT SYSTEM AMONG GENERATION Z IN BEKASI CITY

Authors

  • Zxavian Zebadia Simorangkir Institut Teknologi Bandung (ITB)
  • Kurnia Fajar Afgani Institut Teknologi Bandung (ITB)

Keywords:

Mobile Payments, Generation Z, Multiple Linear Regression Method, Quantitative, Online Survey

Abstract

The topic of the factors that influence the usage of Mobile Payments is not to be overlooked, given the rise in the use of Mobile Payments in recent years. The goal of this study is to identify the factors that have a major impact on users' use of mobile payment instruments. The study was carried out with the help of an online survey questionnaire, which was distributed to 414 people. The impact of performance expectancy, effort expectancy, social influence, trust, and perceived security on the behavioral intention of mobile payment usage was investigated in this study. This study used a quantitative approach, with Generation Z as the unit of analysis, and the respondents from Bekasi as the target population. Two of the criteria have a significant relationship with the behavioral intention to use the mobile payment instrument, according to the research. Based on the result of this study, it can be seen that perceived security has the most influence on the behavioral intention to use mobile payment, followed by social influence

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Published

2021-09-15

How to Cite

Zxavian Zebadia Simorangkir, & Kurnia Fajar Afgani. (2021). THE ANALYSIS ON FACTORS INFLUENCING THE USE OF MOBILE PAYMENT SYSTEM AMONG GENERATION Z IN BEKASI CITY. ADVANCED INTERNATIONAL JOURNAL OF BUSINESS, ENTREPRENEURSHIP AND SME’S (AIJBES), 3(9), 334–348. Retrieved from https://gaexcellence.com/aijbes/article/view/222