FACTORS INFLUENCING THE INTENTION TO USE E-WALLET AMONG STUDENTS AT UITM PUNCAK ALAM
DOI:
https://doi.org/10.35631/AIJBES.827037Keywords:
Intention To Use E-Wallet, Puncak Alam, Students, UniversityAbstract
The study examined several factors that influence the use of e-wallet at UiTM Puncak Alam. Nowadays, many university students prefer using digital payment methods instead of cash, especially for daily spending such as food and transportation. Therefore, it is important to understand what actually encourages students to use e-wallet. A better understanding of these factors can help increase the use of e-wallets among students. This research used the Technology Acceptance Model (TAM) as the main theoretical framework. Besides that, several additional variables were included to better match the current e-wallet situation. These variables include perceived ease of use, perceived usefulness, social influence, perceived risk, facilitating conditions, rewards, perceived security and attitude. These factors are commonly related to how students make decisions when using technology-based payment systems. Data were collected from 160 students at UiTM Puncak Alam through questionnaires. The data was analysed with IBM SPSS Version 26 software. The analyses ran were reliability, correlation and multiple regression as well as demographic and frequencies tests. Findings indicated that three (3) were the strongest factors that influence the intention to use e-wallet among the chosen population. The significant factors were facilitating conditions, perceived usefulness and rewards. This strongly suggest that these factors encourage students to have the intention to use e-wallet as the system were said to be easy, simple, attractive and beneficial among students.
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