Vol. 7 No. 24 (2024): Volume: 7 Issues: 24 [March, 2024]

Articles

• FACTORS INFLUENCE UNIVERSITY STUDENT PURCHASE INTENTION TOWARD COSMETIC PRODUCT

  Zhuang Haimei, Md Zaki Muhamad Hasan, Mohammad Nizamuddin Abdul Rahim , Wee Bee Fong

  • Abstract View 23
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• AN EMPIRICAL STUDY TO EXPLORE THE INFLUENCE OF THE COVID 19 CRISIS ON THE APPAREL PURCHASING BEHAVIOUR FROM PHYSICAL TO ONLINE SHOPPING IN MALAYSIA

  Normaziana Hassan, Basitah Taif, Rosita Mohd Tajuddin

  • Abstract View 18
  • PDF 12

• SME-LED GROWTH: HARNESSING INNOVATION AND FRONTIER TECHNOLOGIES FOR NIGERIA'S 2025 DEVELOPMENT

  Muhammad Umar, Dzulkifli Mukhtar, Mohd Ikhwan Aziz

  • Abstract View 20
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• INSIGHTS HALAL SUPPLY CHAIN MANAGEMENT AT INDONESIA NUSANTARA FISHERY PORT

  Abdurrahman Faris Indriya Himawan, Muhammad Aslyzan Razik, Rosmaizura Mohd Zain

  • Abstract View 28
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• EXAMINING TURNOVER INTENTION AMONG MALAYSIAN PUBLIC DOCTORS: A PROPOSED INTEGRATED CONCEPTUAL FRAMEWORK

  Ahmad Rafeein Mohamad, Kalsom Ali, Khairunneezam Mohd Noor

  • Abstract View 18
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• EMPLOYEE LOYALTY IN MANUFACTURING INDUSTRIES: EMPIRICAL FINDINGS FROM MALAYSIA

  Zaherawati Zakaria, Nazni Noordin, Haidanazli Abdul Halim, Mohd Zool Hilmie Mohamed Sawal, Nurul Amira Azmi

  • Abstract View 31
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• RELATIONSHIP QUALITY MEDIATE THE RELATIONSHIP BETWEEN PERSONALITY TRAITS AND CONFLICT MANAGEMENT STYLES AT PEJABAT SETIAUSAHA KERAJAAN NEGERI PAHANG

  Khadijah Athirah Mohamad Shamshudin, Shaiful Azlan Abdul, Nor Hidayatun Abdul Razak

  • Abstract View 12
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• LITERATURE REVIEW ON BRAND HATE

  Wang Peijing, Noor Hasmini AbdGhani

  • Abstract View 22
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• A COMPREHENSIVE ANALYSIS OF SUSTAINABLE SUPPLY CHAIN MANAGEMENT FOR ACHIEVING A COMPETITIVE ADVANTAGE: AN INTERNATIONAL OVERVIEW

  Nur Zharifah Che Adenan, Roshima Said, Corina Joseph

  • Abstract View 29
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• MEASUREMENT OF ENTREPRENEURIAL LEADERSHIP AT PRIVATE HIGHER EDUCATION IN INDONESIA: A MULTIDIMENSIONAL CONSTRUCT

  Siti Samsiah, Nik Maheran Nik Muhammad, Siti Rodiah

  • Abstract View 16
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• TECHNOLOGICAL INNOVATIONS IN FASHION DESIGN: A COMPREHENSIVE REVIEW

  Luan Xiaoli, Nooraziah Ahmad, Mohd Zaimmudin Mohd Zain

  • Abstract View 13
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• PACKAGING'S LMPACT ON CONSUMER PURCHASE INTENTION: A COMPREHENSIVE REVIEW

  Ren Chenyang , Tengku Fauzan Tengku Anuar

  • Abstract View 83
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• EVALUATING THE IMPACT OF ENTREPRENEURIAL ORIENTATION ON ORGANIZATIONAL RESILIENCE IN MALAYSIAN SMES AND THE MEDIATING ROLE OF ORGANIZATIONAL AMBIDEXTERITY AND ABSORPTIVE CAPABILITY

  Dalili Izni Shafie, Santhanamery Thominathan, Shaira Ismail, Angayar Kanni Ramaiah

  • Abstract View 29
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• EVALUATING THE CRITICAL FACTORS INFLUENCING WORK ENGAGEMENT IN NIGERIAN SME

  Mas Anom Abudul Rashid, Valentine Chukwuma Nwodo

  • Abstract View 17
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• HUBUNGAN KECERDASAN EMOSI, KEMURUNGAN, KEBIMBANGAN DAN TEKANAN TERHADAP KESEIMBANGAN KERJA DAN KEHIDUPAN DALAM KALANGAN TENTERA DARAT MALAYSIA

  Rogis Baker, Nur Surayya Mohd Saudi, Haliza Mohd Zahari, Nur Fatinah Husna Mohamad Puzi, Mohd Hamran Mohamad, Noor Azmi Mohd Zainol, Hasimi Sallehudin

  • Abstract View 68
  • PDF 20